We believe in you.
The little guy. The small business owner.
The maker. The doer.


The one who gets up and gets after it each day, fueled by passion and the conviction that you have something great to offer the world.

The one who believes that, with a lot of hard work and a little luck,


Your vision can come to life.


We help small companies tell their stories and strengthen their brands in ways that make good financial sense. We get to know your business and then provide world-class strategy, design, and messaging to help you reach your goals. You’ll get innovative solutions in an efficient, two-person ecosystem that gives you the best ROI—whether you’re opening a pop-up in San Francisco or a boutique winery in Sonoma County.


A new kind of partner. A trusted advisor, bringing big-brand
expertise and Fortune-100 experience to local small businesses like yours.

To help you tell your story, get noticed, and grow your business.

We believe that small > BIG.

And we’ve got the bold heart, the nimble hands, and the creative thinking to boost your business to the next level.
That’s our passion. Because at the end of the day, there’s nothing better than knowing we’ve made a real difference.

A smallnormous difference.


Meet the Team


Jennifer Coker


I’m a storyteller who believes that a fresh approach, an authentic voice, and beautiful design are powerful tools that can change how you connect with your audience. I’m the writing half of smallnormous.

Eric von Pingel

aka: Big-E

Photography, illustration, painting, graphic design, UX—if it’s visual, I’m your man here at smallnormous. I’m also passionate about strategy and exploring new ways to engage consumers.