As the principal of her business consulting firm, Get UP Business Development Services, Lucia came to us with a few different requests. She wanted to update her logo, relaunch her brand, and overhaul her website. During our initial conversations, it became clear to us that she had a great deal of passion for the brand, but felt it was dated and less focused than it could be.
Every new business needs customers, and estela salon lacked a brand, a website, and a social presence—all important ways a small business like this brand-new salon can tell its story, stand out from its competitors, and grow its clientele.
That's where we came into the picture. After soaking in the beauty of the salon during our initial meeting, we were inspired to create a unique brand expression for this special place. First, we conducted a custom photoshoot to capture the beautiful atmosphere, and then we set to work to develop a mobile-responsive site filled with luscious imagery and evocative messaging that tells the estela story and conveys the salon’s uniquely soothing vibe.
Stunning vistas, incredible wine, and amazing food. It’s the total Wine Country experience—and our client Raymond, owner and host of Wine Cube Tours, is an expert guide. Unfortunately, his old website didn’t quite tell the story of all he has to offer.
We were delighted to create for him a cohesive brand—complete with updated logo—that showcases his expertise with beautiful photography and concise copy that clearly conveys what makes his custom tours unique and memorable.